CircleUp

Check Size
€500K – €5M

Investment Focus

Investment Stages

Geographic Focus

Investment Thesis

Uses its proprietary ML platform Helio, analyzing 1.2M+ consumer companies, to identify high-growth early-stage CPG brands. Writes $500K-$5M in food, beverage, beauty, and household products.

How to Pitch CircleUp

No Stated Policy
CircleUp hasn't published an outreach policy. A short, specific cold email is the safest default.

Portfolio Highlights

Partake Brewing - non-alcoholic craft beer brand
HUM Nutrition - beauty-focused supplement brand
Sanzo - Asian-inspired sparkling water brand

Focus and check size from the firm's website. Website reachable as of Aug 2026.

Ready to Reach CircleUp?

A fit check scores your pitch against their thesis, stage and ticket. An email draft uses their real deals and thesis, not a template.