Series A is not about potential. It's about proof.
You've shown the early traction. Now investors want scalability. They're looking for systems, not hustle. Metrics, not momentum. Team, not just founders.
This is the round where things get professional. You're not pitching a vision anymore. You're pitching a machine.
You need depth, structure, and defensibility across your deck. Investors will dig. Be ready.
✅ Pitchkit evaluates every slide using investor-backed criteria.
Try it now| Slide | Seed | Series A |
|---|---|---|
| Product | Working and used | Retained, refined, expanding |
| GTM | Repeatable model | Scalable engine with economics |
| Traction | Active users, early growth | Revenue, retention, efficiency |
| Financials | Model + basic projections | MRR/ARR, cash burn, projections with logic |
| Team | Execution team | Exec team + function leaders |
| Ask | Milestone-tied raise | Clear scaling plan + capital allocation |
This isn't the vision round. This is where risk-adjusted capital needs a path to return.
You'll know what to fix before you're in the room.
$1–3M ARR is common, but growth rate matters more. Flat MRR = tough raise.
Yes. CAC, LTV, sales cycles, conversion funnels. This is table stakes now.
If they show you're building toward the next stage - yes.