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PITCH GUIDE

Cleantech pitch deck guide

Technology for the climate transition

Climate tech investors balance impact with returns. Your pitch should demonstrate both significant emissions reduction potential and a viable business model. Policy tailwinds help, but unit economics must work.

116+ Cleantech investors
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Key metrics to know

CO2 Avoided

Tons of CO2 equivalent prevented per unit/customer.

Benchmark: Show methodology and third-party validation if possible.

Levelized Cost

Cost per unit of output over the asset lifetime.

Benchmark: Must be competitive with or better than incumbent solutions.

Project Pipeline

Value of contracted and proposed projects.

Technology Risk

Remaining technical milestones before commercial deployment.

Policy Dependency

Portion of economics dependent on subsidies or credits.

Must-have slides

1Climate impact

Quantify your potential impact

  • Show emissions reduction per unit
  • Calculate addressable emissions
  • Use recognized methodologies

2Technology vs. policy

Separate technology economics from policy support

Common mistakes to avoid

  • !Over-relying on policy support for unit economics
  • !Underestimating deployment and scale-up challenges
  • !Not having industry expertise on the team
  • !Ignoring incumbent competitive response
  • !Focusing on impact without viable business model

What investors expect

  • Clear path to competitive unit economics
  • Significant and measurable climate impact
  • Strong technical and industry team
  • Realistic deployment timeline
  • Understanding of policy landscape and risks

Ready to pitch?

Show unit economics with and without subsidies
  • Explain path to subsidy-independence
  • Address policy risks and diversification
  • 3Deployment pathway

    Demonstrate path to scale

    • Show first projects or pilots
    • Explain manufacturing scale-up
    • Address supply chain and infrastructure needs

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