Solution slide in a pitch deck
What it is, why it matters, and how to write it so investors instantly believe your product is the right bet.
What is the solution slide?
This is where you tell investors what you're actually building and why it solves the problem better than anything else.
The solution slide must:
- Clearly explain how your product works
- Show how it uniquely addresses the problem
- Prove it's technically feasible and already working (if possible)
- Suggest scalability or growth upside
What investors look for
These are the exact criteria Pitchkit uses to evaluate your solution slide:
- Clear explanation — Does the investor immediately get what you're building and how it works?
- Unique value proposition — Is there something about your approach that is hard to copy or clearly differentiated?
- Technical feasibility — Can this realistically be built or is it already functional?
- Growth potential — Does the solution hint at scalability, expansion, or future upside?
If this slide is vague or overcomplicated, investors will doubt the rest.
Good vs. bad examples
✅Strong
"We provide a no-code automation builder for onboarding workflows. Teams can set up personalized flows in minutes, integrated with their CRM and helpdesk. Our engine runs on pre-trained models that adapt to user roles."
- Clear function (no-code onboarding builder)
- Unique value (pre-trained models, easy setup)
- Feasible and grounded
❌Weak
"We are building a smart AI assistant to help CS teams scale."
- Too vague
- No mechanism of action
- Nothing unique or technical
Common mistakes
- Overusing jargon: If you can't explain your solution in plain English, it won't land.
- Skipping the "how": Don't just say what it does. Show how it works.
- Empty claims: "AI-powered" means nothing without context.
Best practices
- Walk through the product: Use screenshots or flow if helpful.
- Explain what's new or different: Even if you're not the first, say what you do better.
- Hint at scale: Mention integrations, modules, or how this expands over time.
Investors want to believe your solution can become big, fast, and hard to compete with.
How Pitchkit helps
Pitchkit's solution slide builder helps you:
- Write a clear and confident solution statement
- Identify what makes your product different
- Validate feasibility and remove jargon
You get instant feedback based on investor-grade criteria, so you know exactly where your slide stands.
FAQs
- Do i need a demo or MVP to show the solution? Not necessarily, but clarity is key. If you can't build it, don't pitch it.
- Should i talk about features here? Focus on core functionality, not a feature list. One big clear thing beats 10 bullets.
- What if competitors have similar solutions? Differentiate on execution, UX, integrations, or speed. Just explain it clearly.